Privacy Policy | Silk Path

1. Introduction

Silk Path ("we", "us", "our") is committed to protecting the privacy of the people who contact us, visit our home, or use our services. This Privacy Policy explains what personal information we collect, how we use it, and the rights you have in relation to it.

This policy applies to all personal data collected through our website at silkpth.pro, through enquiry forms, telephone calls, and through the provision of our residential and workshop services at 39 Kwun Tong Road, Kwun Tong, Kowloon, Hong Kong.

If you have questions about this policy, please contact us at [email protected].

2. Data We Collect

We collect personal information in the following ways:

Information You Provide

Name and contact details (email address, phone number)
Information about the elder whose care you are enquiring about
Health and care preferences shared during consultations or trial stays
Messages submitted through our contact form

Information Collected Automatically

Website usage data through analytics cookies (if consented to)
Device type, browser, and general location (city level)
Pages visited and time spent on the site

Legal Basis for Processing

We process personal data on the following bases under the Personal Data (Privacy) Ordinance (Cap. 486, Laws of Hong Kong):

Consent: Where you have provided explicit consent, including for marketing communications and non-essential cookies.
Contractual necessity: Where processing is required to provide the residential or workshop services you have requested.
Legitimate interests: For operational purposes such as improving our services and maintaining communication with families.

3. How We Use Your Information

To respond to enquiries and arrange visits or trial stays
To provide and manage residential care and workshop services
To communicate with families about the wellbeing of residents
To improve the quality and relevance of our services
To comply with legal obligations under Hong Kong law

We do not sell, rent, or trade your personal data with third parties for commercial purposes.

4. Data Sharing

We may share your personal data with the following parties only where necessary:

Staff members at Silk Path directly involved in providing care or services
Website hosting and analytics providers (where analytics cookies are consented to)
Regulatory authorities if required by Hong Kong law

All third parties we work with are required to handle personal data with appropriate care and confidentiality.

5. Data Retention

We retain personal data only as long as necessary for the purposes described in this policy:

Enquiry records: up to 12 months from last contact if no service was provided
Resident and care records: for the duration of the residential relationship, and up to 7 years thereafter in accordance with Hong Kong legal requirements
Website analytics data: up to 26 months from collection

6. Data Protection and Security

We take the protection of personal data seriously. Measures in place include:

Restricted access to personal records — only staff with a direct need can access resident information
Secure storage of physical records at our Kwun Tong premises
Password-protected digital systems for digital records
Staff training on privacy and confidentiality obligations

In the event of a data breach that is likely to affect your rights, we will notify relevant parties in accordance with Hong Kong legal requirements.

7. Cookies

Our website uses cookies to function properly and to help us understand how visitors use the site. Please refer to our Cookie Policy for full details. You can manage your cookie preferences at any time through the cookie settings on our website.

8. Your Rights

Under the Personal Data (Privacy) Ordinance (Cap. 486), you have the following rights:

Right of access: You may request a copy of the personal data we hold about you.
Right of correction: You may request that we correct inaccurate personal data.
Right to withdraw consent: Where processing is based on consent, you may withdraw it at any time without affecting the lawfulness of processing before withdrawal.
Right to object: You may object to processing of your personal data for direct marketing at any time.

To exercise any of these rights, please contact us at [email protected]. We will respond within 40 days as required by Hong Kong law.

If you are dissatisfied with how we have handled your personal data, you may contact the Office of the Privacy Commissioner for Personal Data (PCPD) at pcpd.org.hk.

9. Third-Party Links

Our website may contain links to external websites. We are not responsible for the privacy practices of those websites and encourage you to review their privacy policies before providing any personal information.

10. Children's Privacy

Our services are intended for adults aged 18 and over. We do not knowingly collect personal data from individuals under the age of 18 without parental or guardian consent.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Where changes are material, we will make reasonable efforts to notify relevant parties. The date at the top of this page reflects the most recent revision.

12. Contact

For any questions about this policy or how we handle personal data, please contact:

Email: [email protected]
Address: 39 Kwun Tong Road, Kwun Tong, Kowloon, Hong Kong
Phone: +852 2731 5864